Little Black Book, When your most loyal customers are ageing, Howatson+Company CCO Gavin Chimes says you can fade with them or “create new relevance”. ‘Dirty Old Secrets’ is a 10-part series voiced by hip hop artist L Fresh the Lion and directed by Good Oil’s Connor Pritchard, reports Tom Loudon.
Little Black Book, When your most loyal customers are ageing, Howatson+Company CCO Gavin Chimes says you can fade with them or “create new relevance”. ‘Dirty Old Secrets’ is a 10-part series voiced by hip hop artist L Fresh the Lion and directed by Good Oil’s Connor Pritchard, reports Tom Loudon. Read More